Long lasting fragrance. Body & bounce + collagen. 5 vitamin formula. Vibrant, beautiful hair. Paraben-free. Alberto VO5 has a unique formula that leaves hair looking vibrant and beautiful. That's the secret of VO5! Vitamin E. Vitamin H. Vitamin C. Vitamin B5. Vitamin B3. Recyclable where facilities exist. This product not tested on animals. VO5haircare.com. Made in USA.